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Date added: 10/29/2019 Cra-Z-Art Announces Launch Of "Flying Pigs" Preschool Game

Flying Pigs

Cra-Z-Art Announces Launch Of "Flying Pigs" Preschool Game

Company's first foray into the games category with a fun, new and, exciting entry!

RANDOLPH, N.J., Aug. 13, 2019 /PRNewswire/ -- Cra-Z-Art, a prime manufacturer and leader in trendy toy, art and school supply products, announced today the launch of its new preschool game, "Flying Pigs." The item is the company's first foray into the dynamic and popular games segment. The game is geared toward children ages 4 and up, though the entire family will also enjoy participating in the fun and excitement.

With Flying Pigs, you catch 'em if you can! The toy pigs fly within an enclosed dome using a safe, motorized fan. Participants insert the included wands through four openings to catch the fast "flying" pigs. The person with the most pigs/points wins! But don't get the white pig, or you'll have to put all your piggies back in the dome. It's quick action, flying fun for the entire family – and it confirms that pigs really do fly! Watch it here on our YouTube channel.

"Cra-Z-Art is very excited to be introducing Flying Pigs, an exciting, new entry into the popular games category. As the name suggests, it's a fun, silly, and innovative way for kids to compete against their friends and family as they practice counting, STEM skills, and more. Kids won't want to stop playing! Like all our great products, the game will allow kids to explore a fun world of interactive play while also encouraging cognitive and tactile learning," said Cra-Z-Art Chairman, Lawrence Rosen.

The games/puzzles segment of the toy category has been revitalized over the last few years, experiencing high overall growth, per NPD research.

Date added: 10/29/2019 Shimmer ‘n Sparkle Real 5 in 1 Bracelet Studio named one of TTPM’s Top 40 Holiday Toys

Shimmer N Sparkle

Shimmer ‘n Sparkle Real 5 in 1 Bracelet Studio named one of TTPM’s Top 40 Holiday Toys

You and your friends can show off your style when you make your own friendship bracelets with the Shimmer n Sparkle 5 in 1 Friendship Bracelet Studio. It includes instructions for making five different styles of friendship bracelets using the multi-loom studio tool. 

There are specific instructions for how to set up the loom, depending on which friendship bracelet you're making: classic, macrame, braid, and wave style all use the same set-up, while the spiral weave style will need a different configuration. But no matter which set-up you're doing, the bottom of the loom has a suction cup so that it sticks to your table and stays put while you're working.

The basics of getting started are also kind of the same. There are foam notches around the petals of the loom that hold the bracelets and strings in place. You'll have a knot at the top and each of your strings separated and slotted into their own notches. The instruction guide shows you how to tie different knots that will be helpful in starting and ending your bracelets. 

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Date added: 10/29/2019 Three of our items have been chosen for the influential Toy Insider’s 2019

Toy Insider’s 2019 Holiday Gift GuideThree of our items have been chosen for the influential Toy Insider’s 2019 Holiday Gift Guide

Including Nickelodeon Slime, The Flying Pigs and Shimmer ‘N Sparkle Real 5 in 1 Friendship Bracelet Maker.

Date added: 02/26/2019 Toy Fair New York Is Back!

Cra-Z-Art Items Get Press During Toy Fair!
Our innovative Kodak Lights light-up puzzle was featured on NBC's highly rated "The Today Show" and our popular Nickelodeon Slime appeared on CBS News. Nickelodeon Slime was also chosen as a "Hot Trend" by the Toy Association!

Date added: 12/10/2018 Cra-Z-Art Teams Up With Charitable Causes For The Holidays

Toy donations will go to organizations that directly help kids.
Cra-Z-Art, a prime manufacturer and leader in trendy toy, activity, art and school supply products, has teamed up with a number of prominent charitable organizations, including Toys for Tots, The Toy Foundation and Filling in the Blanks (FIB), to donate toys to children in need during the holiday season.

Cra-Z-Art will donate approximately $10,000 worth of merchandise this season including Shimmer 'n Sparkle craft and activity sets, art kits, Magtastix magnetic construction kits, and their popular Nickelodeon branded slime kits. All of these items allow kids to be creative and explore a fun world of imaginative play while also encouraging STEM learning. The items will go to children in the New York City, Philadelphia and Boston areas.

Toys for Tots is a program run by the United States Marine Corps Forces Reserve, which collects and distributes toys to children whose families cannot afford to purchase such items for the holidays. The Toy Foundation provides joy and comfort to children in need through the experience of toys and play. Filling in the Blanks fights childhood hunger by providing children in need with meals on the weekend.

"Cra-Z-Art is very proud to have partnered with great organizations like Toys for Tots, The Toy Foundation and Filling in the Blanks to help kids in need and make this holiday season a little brighter. We're extremely happy to be in a position to help out," said Cra-Z-Art Chairman, Lawrence Rosen. "Hopefully, our donation of toys and art supplies will spread good cheer among these children who are less fortunate."

The donations are scheduled to be delivered over the next couple of weeks.

 

Date added: 06/28/2018 Cra-Z-Art Teams Up With Carlos Beltran Foundation To Aid Immigrant Children

Donations will go to children in New York who have been separated from their parents.
Cra-Z-Art, a prime manufacturer and leader in trendy toy, activity, art and school supply products, has teamed up with the Carlos Beltran foundation to aid children in New York who have been separated from their parents due to the former U.S. Immigration policy, which has since been amended.

Cra-Z-Art will donate approximately $10,000 worth of their premium markers, colored pencils, crayons and coloring books, as well as their popular Nickelodeon branded slime kits. The items will go to 350 children in the New York City area.

The Carlos Beltran Foundation, started by the former Major League baseball star who played for the Yankees and the Mets, is a non-profit organization that assists community organizations that support his mission of providing a dynamic learning experience for kids and empowering youth to achieve their dreams through sports and education.

"Cra-Z-Art is very proud to have partnered with the Carlos Beltran Foundation to help these kids in need. It's a great organization, and we're extremely happy to be in a position to help out. Hopefully, our donation of toys and art supplies will help spread good cheer among these kids who are in a very unfortunate situation," said Cra-Z-Art Chairman, Lawrence Rosen.

The donations are scheduled to be delivered this week.

 

Date added: 05/24/2018 Cra-Z-Art Nickelodeon Slime Kits win a prestigious LIMA award!

Exciting News!
We’re extremely proud that our very own Cra-Z-Art Nickelodeon Slime Kits won the prestigious LIMA award, in the toy category, at the 2018 International Licensing Industry Merchandisers’ Association annual awards ceremony held in Las Vegas! The winners exemplify the very best licensed products in the global industry as well as being leaders in their respective categories across the licensing landscape.

Cra-Z-Art Nickelodeon Slime Studio was also named one of the hottest toys for Spring 2018 by TTPM, one of the leading toy industry experts. Check out our Nickelodeon slime kit products on our website and at major retailers including Wal-Mart and Target.

 

Date added: 02/21/2018 Cra-Z-Art and Kodak to Make World's Largest Puzzle

Company announces plans to manufacture world's largest puzzle for sale
Cra-Z-Art®, a prime manufacturer and leader in trendy toy, art and school supply products, announced today plans to develop the World’s Largest Puzzle to be available for sale, commercially. The company will develop the puzzle with one of their brand licensing partners, Eastman Kodak Company. The puzzle will be approximately five feet by thirty feet and will include fifty thousand pieces, featuring wonderful photographs from around the world.

"Cra-Z-Art is thrilled to be partnering with Kodak to produce The World’s Largest Puzzle. It will have the same rich, sharp imagery that is representative of the iconic brand but in a fun, challenging, supersize format. Consumers will be excited, knowing that they have a one of a kind, record breaking puzzle to put together or just keep as a collector’s item ,” said Cra-Z-Art Chairman, Lawrence Rosen.

Last year, Cra-Z-Art began a strategic brand licensing agreement with Eastman Kodak Company to produce and distribute puzzles in the U.S. The puzzles feature beautiful photo imagery and are currently available in various size piece counts from 100 to 2000. In 2016, Cra-Z-Art entered the puzzle category with the strategic acquisition of Lafayette Puzzle Factory, a leading manufacturer of artfully designed puzzles in the United States. The company saw double digit sales increases in puzzle sales over the last few years. The deal also provided Cra-Z-Art exposure in a continually growing toy segment. The puzzles and games category increased by 3 percent last year per the NPD market research group.

Cra-Z-Art’s Kodak puzzles are proudly manufactured in the USA and “The World’s Largest Puzzle” is expected to be available at major retailers later this year. The company plans to have the Guinness World Records officially designate the puzzle as a record breaker.

Date added: 11/07/2017 Toy of the Year Finalists!

Exciting News!
Cra-Z-Art’s popular SoundMoovz and Nickelodeon Slime products were chosen as finalists for the coveted Toy of the Year (TOTY) award. The TOTY awards recognize the top toys of the holiday season. Though there are many toy award programs, the TOTY finalists have been nominated from within the industry and have been selected by industry influencers, academia, media and more. The TOTY Awards are frequently referred to as the “Oscars” of the industry. Finalists were chosen from over 600 submissions.

SoundMoovz is included in the “Tech Toy” category while Nickelodeon Slime is a finalist in the “Creative” category – consumers could vote for these great items by going to www.toyawards.org.

The winning toys will be announced in February 2018.

 

Date added: 11/06/2017 Cra-Z-Art and Kodak Bring History of Colorful Images to Puzzles

Company announces agreement to produce puzzles with iconic, sharp imagery of photo brand
Cra-Z-Art®, a prime manufacturer and leader in trendy toy, art and school supply products, announced today a strategic brand licensing agreement with Eastman Kodak Company to produce and distribute puzzles in the U.S. The puzzles will feature beautiful photo imagery and be available in various size piece counts from 100 to 2000.

"Cra-Z-Art is very excited to be partnering with Kodak to produce high quality puzzles with rich, sharp imagery, representative of the iconic brand. Kodak is a name that resonates with the core purchaser of puzzles and with our acquisition of Lafayette Puzzle Factory last year, we are well equipped to make this line a huge success,” said Cra-Z-Art Chairman, Lawrence Rosen.

Last year, Cra-Z-Art entered the puzzle category with the strategic acquisition of Lafayette Puzzle Factory, a leading manufacturer of artfully designed puzzles in the United States with offices in Indiana and Hong Kong. Established in 2008, they saw double-digit sales increases over the last few years. The deal provided Cra-Z-Art exposure in a rapidly growing toy segment. In fact, puzzles and games were one of the fastest growing categories last year, increasing by 18 percent per the NPD market research group.

“This partnership with Cra-Z-Art exemplifies Kodak’s strategy to develop products that bring out the creative person in everybody,” said Joel Satin, Director of Brand Licensing, Kodak. “It’s also a wonderful celebration of our rich history in imaging.”

Cra-Z-Art’s Kodak puzzles will be proudly manufactured in the USA and are expected to be available at major retailers this fall.